Course : Argument and Persuasion

Argument and Persuasion

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This training will enable participants to master argumentation techniques and human knowledge in order to sell their ideas and convince their audiences.


Inter
In-house
Custom

Practical course in person or remote class

Ref. AGC
Price : 1550 CHF E.T.
  2d - 14h00




This training will enable participants to master argumentation techniques and human knowledge in order to sell their ideas and convince their audiences.

Intended audience
Anyone who is likely to work in function teams or on projects.

Prerequisites
No particular knowledge.

Course schedule

Introduction

  • Defining the process of influencing others
  • Engendering persuasive communication
  • One-to-one interaction processes
Exercise
self-assessment test and personalized analysis

How to convince your audience

  • Understanding other people’s defense mechanisms and sensitivity to stress : Identifyingobstacles to communication, Estab
  • Working on stress reactions according to different personality types : Addressing others’ systems of self-protection, En
  • Dealing with the others’ needs and expectations : Ensuring your communication is clear and concise , Gaining cooperation
Exercise
video role-play : delivering difficult messages. Group debriefing session.

How to acquire effective techniques to influence others

  • Basing your presentations on facts : Giving clear and structured explanations, using logical demonstrations, suggesting
  • How to Include behavioral factors to be more convincing : Taking your counterpart’s personality into account, Creating a
Exercise
video role-play : improving convincing skills. Group debriefing session.

How to develop effective skills for convincing others

  • Asking the right questions
  • Listening and giving efficient answers
  • Anticipating questions and objections
  • Reaching an agreement
Exercise
video role-play : developing persuasion techniques. Group debriefing session.


Practical details
Exercise
Self-assessment tests, theoretical knowledge with experience exchanges, practicing with filmed role-playing.

Customer reviews
4,7 / 5
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Dates and locations
From 23 to 24 May 2024 *
FR
Remote class
Guaranteed session
Registration
From 13 to 14 June 2024
FR
Remote class
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From 25 to 26 July 2024
FR
Remote class
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From 29 to 30 August 2024
FR
Remote class
Registration
From 12 to 13 September 2024
FR
Remote class
Registration
From 14 to 15 October 2024 *
FR
Remote class
Guaranteed session
Registration
From 14 to 15 November 2024 *
FR
Remote class
Guaranteed session
Registration
From 19 to 20 December 2024
FR
Remote class
Registration